Fire, Flour & Fork
Capturing These Three Culinary Elements On Video
Leading up to Fire, Flour & Fork, Richmond's gathering for the food curious, we partnered with our friends at Double Take to produce a series of video spots for TV and social media.
The clips feature Richmond restaurant staples Comfort and Mama J's. For this inaugural event series, we wanted to create a visual identity that reflected the city's rich culinary heritage and the distinct atmosphere of both locations.
We used familiar elements to capture the three event namesakes, of well, Fire, Flour & Fork: Mama J's famous cakes baked by Mama J herself and Comfort's Chef De Cuisine Travis Milton firing up the stovetop, sizzling pork and making green tomato pie.